Friday, August 23, 2019
Assessment of Organizational Culture Essay Example | Topics and Well Written Essays - 750 words
Assessment of Organizational Culture - Essay Example mpanies that strive to be progressive and innovative especially, purposely implement such changes and create such environments that help them to gain strategic advantages in the marketplace. Some of these companies have set benchmarks for themselves for the best practices in organizational behaviour appropriate to creating the right and required organizational cultural characteristics. ââ¬Å"The necessity of innovation is now universally accepted, but beyond their enthusiasm for bright ideas, most leaders know that to be successful over the long term they have to develop a strong innovation culture.â⬠(Morris, Langdon. 2007) Here, we list five companies that have benchmarked the best practices on organizational cultural characteristics that support innovation and change. The first three are acknowledged as being amongst the most innovative companies in the world. The top companies are dominated of course by the American and Japanese. To these we add two more innovative companies from other countries. Apple ââ¬Å"has grown dramatically over a short time, has a forward looking, optimistic culture, seeing itself as a David growing in strength at the expense of a Goliath.â⬠(Ernst & Young) Last year alone saw the release of five major products: Mac OS X 10.5 aka Leopard, iPod Touch, and iPhone 2, iLife ââ¬â¢08 and iWorks ââ¬â¢08, plus witnessed record growth levels. Apple has a history of success in exploiting niche market opportunities. GE has made great strides in innovation recently with the invention of the HD CT scanner that reduces radiation exposure by half, a hybrid locomotive that reduces emissions by a half, and a splendid reengineering of the CF34 jet engine. (Mark Borden, 2008) Perhaps more regarded as innovative in the West than in Japan itself; nonetheless, it helped develop the just-in-time (JIT) approach some time back that enabled it to make breakthroughs in the simplification of manufacturing processes. And, it is still renowned throughout the world for
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.